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Choose Well

Choosing The Best Care For You

Choose Well will help you decide if you need medical attention if you get sick. It explains what each NHS service does, and when it should be used.
Choosing Well means that you and your family will get the best treatment. It also allows busy NHS services to help the people who need them most.
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The Choose Well Campaign

The ‘Choose Well’ campaign by the NHS helps people know where to go for quick advice and how to help themselves with common illnesses. It also reminds people that A&E and 999 services are for serious conditions like heart attacks and strokes.

For common illnesses like coughs and colds, it’s best to take care of yourself with rest and a well-stocked medicine cabinet.

You can find more information on symptoms and locate NHS services like GPs and pharmacies on the NHS Choices website. NHS 111 also offers confidential health advice 24/7 by calling 111.

Local pharmacies offer expert advice and treatment without needing a GP appointment. You can find your nearest pharmacy in the phone book, online at, or by texting ‘pharmacy’ to 64746 for free.